Turquazz Article: Top Turkish Wine Instagrammers to Follow
Discussion around wine influencers and their help or harm to wine writers has been a hot topic in the wine writing world of late. Some accept influencers as a matter of course [for any industry], or even think that they’re underutilized. However, others resent them for being (possibly) unqualified and cheapening years of wine study and service that the acknowledged experts undergo. Regardless of one’s feelings on the topic, social media is going nowhere and neither are the influencers. In Turkey as in other wine countries, influencers are big, particularly on Instagram. While their role may be hotly debated elsewhere; here in Turkey they are actually necessary. Since 2013,
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